Folded brochures are a great way to share information with customers, develop branding, and reach potential clients. The advantages of folded brochure printing in 2023 range from cost-effectiveness to its flexibility and portability. Furthermore, there are many types of folded brochures available, allowing businesses to select the right design for their needs. In this article, we’ll discuss these benefits and the different types of folded brochures to choose from in 2023.
Cost-Effective
Folded brochure printing is a cost-effective way to spread your message. Compared to traditional advertising methods like radio and television ads, folded brochures cost significantly less money.
Flexible Design
Folded brochures allow for flexible design options, such as choosing paper weight, size, finishing techniques, and fold style. This means that each business can create a brochure that is tailored to their needs. Furthermore, you can also use different types of printing methods such as digital or litho printing depending on the budget and desired result.
Portability
The foldable design of folded brochures makes them extremely portable. This means that they can easily be taken to tradeshows, conferences, and other events without having to worry about damaging them. Additionally, they can be sent through the mail and are much cheaper than sending large posters or banners.
Types of Folded Brochure Printing
There are many types of folded brochures available in 2023. These include bi-fold, tri-fold, z-fold, gate fold, double gate fold, and roll folds. Each type of brochure has its own unique features and can be used to create brochures with different effects. For example, bi-fold brochures are great for providing information in a concise manner while roll fold brochures can be used to showcase products on both the front and back of the page.
DL 6PP (A4 Folded to DL) Brochure Printing
A DL 6PP (A4 Folded to DL) folded brochure is a double-sided print piece that can be printed in A4 size and then folded to create a standard DL size brochure. Probably the most popular and common type (often called a`tri fold’ brochure) The advantage of this type of brochure is that it allows you to showcase more information without having to worry about printing multiple pages, since the folds create additional space. This is an ideal choice for businesses that want to include detailed product information on their brochures.
A5 4PP (A4 Folded to A5) Brochure Printing
An A5 4PP (A4 Folded to A5) folded brochure is similar to the DL 6PP, but instead of folding down to a standard DL size it folds into an A5 size. This type of As an SEO Expert, write a blog on the benefits of Folded Brochure Printing in 2023. Ensure H1 and H2 Headers are used. The Keyword is `Folded Brochure Printing’. Make sure there are at least 12 paragraphs and that it is around 1000 words in length. Includes the different types of folded brochures and size available.
A4 4PP (A3 Folded to A4) Brochure Printing
An A4 4PP (A3 Folded to A4) folded brochure is a single-sided print piece that can be printed in A3 size and then folded into an A4 size brochure. This type of folded brochure printing is great for companies looking to make a big impression on their customers or potential clients. The large format allows for more detailed information to be included without taking up too much space.
DL 8PP (Flat size 396mm x 210mm) Brochure Printing
A DL 8PP brochure is a double-sided print piece that is printed in a flat size of 396mm x 210mm. This type of folded brochure printing is perfect for companies looking for an eye-catching design while also providing space to include detailed product information on both sides of the page. The larger format allows for more space to showcase your products and services, making it an ideal choice for businesses with a lot of information to share.
Other Sizes of Folding Brochure Printing
In addition to the above types of folded brochure printing, there are many other options available. These include custom sizes and shapes such as A4 Tri-fold, Z Fold (A2 Folded to DL) and custom Folds (A3 folded to A6) brochures. Depending on your company’s needs, these types of brochure printing can be used to create a unique piece that stands out from the rest.
Different Ways to Fold Your Brochure
Concertina Folding
Concertina folding is another popular type of folded brochure printing. This type of folding involves folding pages in such a way that they create multiple panels that can be opened and closed like an accordion. This type of fold allows for a variety of page sizes, which makes it ideal for those who want to include detailed product information but don’t want the brochure to be too bulky.
Gatefold Brochure Printing
Gatefold brochures are an elegant way to present your products and services. This type of fold creates four panels, two on the front and two on the back, which can be opened up like a gate. This allows for more space to include detailed product information without taking away from the design of the brochure.
Double Gatefold Brochure Printing
Double gatefold brochures are similar to the standard gatefold but with twice as many panels. This type of fold can be used to create a larger piece that allows for more detail and visual appeal. This makes it an ideal choice for businesses looking to make a statement with their brochure printing.
Half-Fold Brochure Printing
Half-fold brochures are another popular type of folded brochure printing. This fold is created by folding the sheets in half and then tucking one end inside the other, creating two panels that can be opened and closed like a book. This type of fold is perfect for those who want to include a lot of detailed information in a smaller space.
Print your Brochures Offset to reduce Fold Cracking
Offset printing is the best choice for producing folded brochures since it reduces the cracking of the fold due to its indirect printing method. If you want to look professional and have high a high quality brochure, this is the only type of print job for a Folded brochure. Offset printing involves transferring ink from a plate to a rubber roller that then transfers it onto paper, which prevents any possible cracks or creasing along the folds. If printed Digitally, it can be difficult to create crisp folds with minimal cracking as it is printed with toner, which sits on top of the paper, not in the paper like Ink does.
Use Heavier Paper Quality when using dense colours
To reduce transparency on your brochure, especially when your Artwork has a layout with heavy colours (eg Black, Blues etc), it’s wise to go with a premium stock choice. If your Brochure Design has this, go at least 150gsm if a coated stock, or 140gsm if uncoated. This will reduce transparency without the need to heavier and increase your price by having to score your brochure prior to folding it (typically on 170gsm and heavier stock choices)
